COCAL (Congress of the Federation of Organizing Bodies of Congresses for Latin America) will address major tourism topics, such as the influence of the media on its development.
Brazilian guest speaker, Eduardo Sanovicz, teaches a course in tourism at the University of São Paulo (USP), works as a senior consultant in the area of marketing and tourism, and is a graduate in history, with a PhD in tourism from the USP.
Participants of the event will discuss the development of growing global tourism, despite the current world economic situation.
The meeting began with the welcome of the delegates, and has a comprehensive program planned, including a youth forum and discussions about the challenge of finding opportunity in changing markets.
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